The web flipped, thus measurement has to flip with it.

Google Analytics plugins are highly specialised add-ons that help you extend Google Analytics' functionality directly into your WordPress site. Have you ever wondered what happens to your website, the ...

A cybersecurity incident at analytics provider Mixpanel announced just hours before the U.S. Thanksgiving holiday weekend could set a new standard for how not to announce a data breach. To recap: In a ...

For months, extremely personal and sensitive ChatGPT conversations have been leaking into an unexpected destination: Google Search Console (GSC), a tool that developers typically use to monitor search ...

Google announced today that the Chrome web browser will load all public websites via secure HTTPS connections by default and ask for permission before connecting to public, insecure HTTP websites, ...

SEO professionals report a new “Analytics Advisor” chat interface in GA4. It appears to offer data analysis, report finding, and education features. Google hasn't published rollout details or help ...

Google Ads can now surface a recommendation to link your unlinked Google Analytics account to your Google Ads account. The neat part is that the linking of your Google Ads and analytics account can be ...

Also adds a new code interpreter to its conversational analytics agent in Looker to help business users perform more complex data analytics in natural language. Google has made a series of incremental ...

This repo contains the source code for running a local MCP server that interacts with APIs for Google Analytics. Join the discussion and ask questions in the 🤖-analytics-mcp channel on Discord.

Beyond AI Overviews and AI Mode, Google is working on “Web Guide” to better organize Search results into categories with additional context and insights. Simply, “Web Guide groups web links in helpful ...

Google has started the rollout of new analytics tools for Google Classroom, adding a bunch of ways for educators to monitor the activity of their students. This latest addition puts a new "Analytics" ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...