The algorithm doesn't care about your press release, executive title or brand legacy. It cares about consistency, signals and behavior.
Most of us spend a lot of time on social media. Scrolling when we wake up. Scrolling again just before bed. And at some point, almost everyone asks the same question. Why doesn’t my feed feel anything ...
This article was co-authored with Emma Myer, a student at Washington and Lee University who studies Cognitive/Behavioral Science and Strategic Communication. In today’s digital age, social media has ...
The X logo appears on a smartphone screen. (Photo by Nikolas Kokovlis/NurPhoto via Getty Images) (NurPhoto via Getty Images) When X's engineering team published the code that powers the platform's ...
Ever wonder why your social media feed seems to “read your mind?” One minute, you’re watching a video about travel, and suddenly, your feed is filled with flight deals and hotel recommendations. It’s ...
With children increasingly glued to their cell phones, state legislators are hoping to reduce potential harm with restrictions for those under 18. Lawmakers are pushing a detailed bill that would ...
Social media algorithms determine what billions of users see daily, yet most creators barely scratch the surface of how they operate. Platforms prioritize content ranking using engagement metrics, ...
Long before social media feeds or targeted ads, my mother used to say that life tends to show you the thing you're looking for. Or the thing you're afraid of. Or the thing you keep insisting you don't ...
ALBUQUERQUE, N.M. (WHAT THE TECH?) — Social media platforms often guess what you want to see but you can change your algorithm with a few taps on your screen. Let’s start with Instagram. Every time ...
SHREVEPORT, La. – Algorithms are like the weather. Everyone complains about them, but no one seems to know how it works, and they can affect your day. But unlike the weather, you can change your ...
The vast majority of Americans engage with some kind of social media. Some of it is wonderful, some is terrible and it's definitely habit forming. On this episode, we talk about how social media ...
Elon Musk's X on Tuesday released its source code for the social media platform's feed algorithm. X's source code release is one of the first ever made by a large social platform, Cryptonews.com ...