As Hollywood Navigates Roblox and Fortnite, What’s Working — and What Isn’t

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...
Variety

Gamefam CEO on ‘Roblox’ and ‘Fortnite’ Brand-Building for ‘Barbie,’ ‘My Hero Academia,’ New Coldplay Album and More

Gamefam CEO Joe Ferencz’s business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online gaming platforms “Roblox,” “Fortnite” and “Minecraft” and turning it into ...
Forbes

How Players Are Becoming Developers In The ‘Creator Era Of Gaming’

SPAIN - 2021/03/30: In this photo illustration, the Roblox app seen displayed on a smartphone screen and a Roblox logo in the background. (Photo Illustration by Thiago Prudêncio/SOPA ...
Hosted on MSN

Fortnite Is Trying To Be Like Roblox (& I'm Convinced It's Going To Work)

Fortnite is best known for its fun gameplay, striking style, and massive collection of skin designs. In recent years, though, it's become so much more than just a battle royale game with a battle pass ...
Engadget

Epic will let Fortnite creators sell in-game items in latest attempt to compete with Roblox

Creators building experiences in Fortnite are getting a new way to earn revenue. Epic says developers will soon have the ability to make and sell in-game items in Fortnite, and earn a cut of the ...
Hosted on MSN

Could Roblox’s Predator Crisis Become Disney’s Fortnite Nightmare?

Disney is going all-in on Fortnite, but could recent Roblox controversy dampen the magic? Online gaming is a kid’s paradise, where millions flock to build, battle, and bond in vibrant digital worlds ...