Because of the high volume of air whipped into a bar of ivory soap, when the bar is heated in the microwave, it expands rapidly into a huge, fluffy cloud in just seconds. Try it for yourself! Remember ...

* It is very important to use Ivory soap in this experiment as the air pockets are the key to having a successful experiment!

CNN — Walk into a Walmart, Target, any drugstore chain in your neighborhood or a corner bodega for New York City dwellers, and chances are you'll find an Ivory Soap bar, or a pack of 10 bars for under ...

Name-calling and “cussin’” were bad things my grandparents, parents, and teachers told me not to do. My grandmother Ada once took a chunk of Ivory soap (“99 44/100 pure”!) in her hand, held it less ...

An advertisement for Ivory Soap from Procter and Gamble, circa 1879. Walk into a Walmart, Target, any drugstore chain in your neighborhood or a corner bodega for New York City dwellers, and chances ...