Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...
The shift from traditional search engines to AI-powered answer engines signals more than a technical upgrade. It marks a fundamental change in how people discover, evaluate, and act on information.
A lengthy stack of issues and macro trends is shaping the technology industry today, and high on the list is the prospect that the internet engine powering an estimated $16 trillion to $21 trillion ...