“The biggest headwind Roblox faces is developer adoption,” said Ben Spoont, CEO of Misfits Gaming, an interactive ...
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Roblox struggles to convert its 150 million users into ad dollars amid sponsor wariness
Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps ...
Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...
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