Pantone named its lightest Color of the Year to date on Thursday: Cloud Dancer (11-4201), a neutral with a narrative that’s all about wiping the slate clean. The off-white shade was chosen as a ...

Each year, since the turn of the millennium, word arrives from on high: Pantone, the self-described world's authority on color, announces its Color of the Year. On Thursday, Pantone declared "Mocha ...

Pantone’s professional color-matching kits can cost anywhere from several hundred dollars to upwards of several thousand dollars for pros who work in industries like fashion and interiors. Its newest, ...

Is this shade of dusty brown a repudiation of “Brat” green? By The Styles Desk On Thursday, Pantone announced its 2025 color of the year: Mocha Mousse. Far softer than the “Brat” green that dominated ...

For many years, before the COVID-19 pandemic and the social media-ification of trend forecasting—and trends in general—Pantone had a firm grasp on the design world with its annual christening of the ...

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