An unnecessarily serious review of the best ads around the 2026 World Cup, including campaigns by Adidas, Nike and Burberry, ...

No matter how high global ad spend rose in 2025, marketers will likely remember the year for its bad vibes. In the U.S., advertisers had to contend with persistent global conflict, a tariff-addled ...

World Cup advertising campaigns are beginning to rival their Superbowl counterparts, as companies and brands use authenticity ...

The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Pinterest has launched a new ad campaign that frames ...

In this insightful clip, Shanice Lutchman, Performance Media Leader at Diageo, shares her excitement about joining the ExchangeWire Wires Awards judging panel and what, in her view, constitutes an ...